Sheepdrove gallery

30 11 2010

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Story of Cosmetics – launches today!

21 07 2010

Look out for this new site, being launched today.


This is a project by ‘The Story of Stuff’ which is doing a great job of raising awareness about the disaster capitalism we’re all wrapped up in, and why all of our STUFF might not be as great as we think it is.

Now they are tackling the toxic cosmetics found in every home and handbag. What frightening chemicals will you use today?

All the water and air on Earth

27 10 2009

I’ve created a web page and edited a short video for Peter Kindersley, an environmental campaigner, to highlight how limited the planet’s air and water resources are, in a simple and memorable way. Peter commissioned a computer animation wizard to create two brilliant clips.

These images will stay with you for life.

Peter is keen for everyone to get the message. Versions are available for iPhones and other media players. So grab yourself a FREE copy of these mini-movies and pass them on!

A new LEADER blog

26 08 2009

200-jasonball headcropLast week I created a new blog for the LEADER Fund in the North Wessex Downs AONB. Essentially this becomes the website for the Local Action Group – the people who manage the fund.

Since it’s important for the group to be able to self-manage the website, and update it frequently, I made the blog at WordPress. The content management system is simple. Plus, even with the free basic service provided by WordPress, the blog design system allows for improvements to ‘brand identity’ as that develops. For a small fee the design possibilities can be  expanded hugely.

I also secured the domain name and forwarded the URL to the blog. This will be helpful for 3 reasons:

  • a simple web address is easier to remember
  • it adds a lot of potential to develop their website
  • the group can develop a 2-tier web presence in future

A sense of arrival

A straightforward blog facility can achieve much more than just raised awareness amongst their target market, the local community. This web presence will also boost the new organisation’s sense of progress and identity (earlier I mentioned branding, a good next step to examine) and it highlights the need to make a dedicated effort in marketing their campaign.

Even when you are ‘selling’ money, people need to know about it, recognise rapidly if it is relevant to them (or a friend!), and understand how to get it.

Discover the latest LEADER Money News…